Following its launch at DLF CyberHub earlier this year and two Taprooms in Bengaluru, Bira 91 has now opened a second outlet in Delhi NCR at DLF Avenue, Saket. This marks its fourth Taproom in the country. The goal is to strengthen Bira 91's involvement in India's primary D2C platform for innovation and promoting tap beer culture among Indian audiences.
Spanning 3700 square foot, the Taproom has the city's largest beer wall, offering a selection of 16 beers on tap.
Bringing Make Play Thursdays to Delhi after Gurugram, the Taproom introduces a weekly new beer on tap, gathering customer feedback to cater to the city's preferences.
Speaking on the launch, Ankur Jain, Founder and CEO at Bira 91, said, "Delhi is home for Bira 91, and we are excited to bring the Taproom experience to our home city. With the largest Tap wall featuring 16 beers on tap, this launch is yet another step towards fuelling the craft revolution in India and bringing the most flavourful beers to consumers in Delhi NCR."
The Taproom focuses not only on the brew but also on the culinary experience, featuring a curated food menu by Chef Vicky Ratnani, offering a variety of global cuisines paired with a diverse beer selection.
Crafted by sommelier Magandeep Singh, the cocktail menu blends classic and innovative creations. An offline Bira 91 Merch Store is also available, boasting popular merchandise from the brand.
The Taproom can accommodate up to 300 people. Its design embraces an industrial theme using exposed brick, concrete, metallic accents, and industrial pipes. Distressed wood adds warmth, while fixtures and rustic interiors emphasise the theme. The venue includes a performance stage with a large LED wall, aiming to host various events like artist sessions, live music, quizzes, and beer workshops featuring local brands and curators.
Location: 163 B, Ground Floor, Commons DLF Avenue, Saket, Delhi, 110017