Tourists Turn To Kashmir Again As Snowfall Resumes

The absence of snowfall in popular spots like Sonamarg and Gulmarg had diverted tourists to other locations, but with the recent snowfall, the focus is back on these picturesque destinations
Popular resorts like Gulmarg witnessed a drop in tourist arrivals during the snowless period
Popular resorts like Gulmarg witnessed a drop in tourist arrivals during the snowless periodShutterstock.com

Come winter, Kashmir becomes a favourite spot to witness the magic of snowfall. However, this winter witnessed a sustained period of lull, causing the tourism industry to endure a tough period. But the recent snowfall has finally brought cheer to tourists and a sigh of relief to the tourism industry.

The recent lack of snowfall has taken a toll on the tourism sector, leading to numerous cancellations and a decline in tourist interest. The valley, particularly popular resorts like Gulmarg, witnessed a drop in tourist arrivals during the snowless period, causing concern among stakeholders. However, the recent snowfall during the final days of Chilla-i-Kalan, the 40-day harsh winter period, has turned the tables for tourists and the tourism sector alike.

The recent snowfall has boosted tourist arrivals and initiated snow-related activities
The recent snowfall has boosted tourist arrivals and initiated snow-related activitiesShutterstock.com

Better Times Ahead 

Tourists, including families and individuals from various parts of the country, are now enjoying the snow-covered landscapes at Gulmarg and Sonamarg resorts. Expressing their delight, visitors from Kolkata, Nagpur, Bangalore, and Mumbai highlighted the positive impact of the snowfall on their travel experience.

Local tourism service providers in Gulmarg are also expressing gratitude for the snow, as it not only brings joy to tourists but also ensures the sustenance of their livelihoods. The prolonged dry spell had affected private service providers, but the recent snowfall has boosted tourist arrivals and initiated snow-related activities.

The absence of snowfall in popular spots like Sonamarg and Gulmarg had diverted tourists to other locations, but with the recent snowfall, the focus is back on these picturesque destinations. Authorities have issued advisories for safe travel, permitting only 4X4 vehicles with anti-skid chains to navigate the slippery conditions caused by the snowfall.

Looking ahead, the Meteorological Department predicts the possibility of light to moderate rain or snow across various parts of the Union Territory, with expectations of heavy snowfall in specific higher reaches over the next two days, including districts like Kupwara, Bandipora, Baramulla, Ganderbal, Shopian, Kulgam, and Anantnag.

(With inputs from PTI)

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