Jammu and Kashmir Chief Minister Omar Abdullah recently expressed optimism over the visible revival of tourism in the Valley, particularly in Pahalgam, one of the region’s most beloved hill resorts. In a post on X (formerly Twitter), the CM shared his observations from a recent visit to the town, highlighting the contrast between his earlier experience and the current scene.
“The last time I was in Pahalgam, I cycled through a market that was all but deserted. Today, I came back to a Pahalgam that was bustling with activity,” Abdullah wrote, noting that the return of tourists and local picnickers marks a hopeful turn after uncertainty.
The region had suffered a major blow to tourism following the April 22 terror attack at Baisaran meadow, where 25 tourists and a local pony ride operator lost their lives. The attack led to heightened security concerns and the temporary closure of several key tourist destinations across the Anantnag district and the more expansive Kashmir Valley.
As part of the government's plan to revive the tourism economy without compromising safety, the administration has begun reopening tourist spots in and around Pahalgam. The first phase saw the reopening of 16 destinations across Jammu and Kashmir on June 14, 2025, eight of which were in the Kashmir Valley. These include Aru Valley, Betaab Valley, Lidder River picnic spots. Local parks and trails that had been cordoned off since April.
Depending on the security assessment, additional sites, including Baisaran and high-altitude treks, are expected to open in the coming weeks. Security forces and local authorities continue to maintain a vigilant presence to ensure the safety of visitors.
The reopening has been met with support from locals who rely on tourism for their livelihood—hoteliers, pony ride operators, guides, and vendors—many of whom were severely affected by the fallout of the attack. The return of tourists is not just a sign of economic recovery but also a boost to the morale of the local community.
As the summer season peaks and the weather remains inviting, the government is encouraging responsible travel and working to reassure potential visitors with enhanced safety protocols and visible security arrangements.
(With inputs from PTI)