After hygge, there's a new Scandinavian word that's becoming popular in travel circles. People can be heard swapping the term &lsquojet lagged&rsquo with the Swedish word &lsquoflygskam&rsquo. The literal translation of this Swedish word is 'flight shame'. This can be better described as the uneasy thought arising from the awareness that air travel is not climate-friendly. Hence the use of this phrase might be treated as more &lsquowoke&rsquo than simply &lsquocool&rsquo.