Leading travel company Thomas Cook India and its subsidiary SOTC have rolled out &lsquoAssured&rsquo, a broad safety programme for travellers in the post-COVID world. With an aim to ensure maximum safety of travellers, the companies have collaborated with Apollo Clinics of the Apollo Hospitals Group. Before launching the programme, the travel companies had reached out to their patrons in an attempt to comprehend their concerns regarding travelling in the COVID-19 era. The survey titled 'Holiday Readiness' revealed that for 75 per cent of the respondents, health and safety were the foremost concerns.